To signal the renewal of its commitment to innovation in Science, Technology, Engineering, the Arts and Mathematics (STEAM) education, the Flagstaff Festival Science Board of Directors recently announced a redesign of its brand identity. The new brand look features a fresh new logo, color palette and accompanying text elements, but is also designed to recognize the success of the Festival’s legacy brand.
The first Festival of Science was held in 1990, and since then has grown to become the longest running, entirely free public science festival in the U.S., reaching thousands of people of all ages in the Flagstaff community and beyond. Featuring dark purple and bright green, the brand’s primary colors evoke the legacy logo, along with an outline of the San Francisco Peaks.
The public is invited to visit the Festival website at scifest.org to see the new brand identity and learn more about the 2022 Festival of Science, which will feature nearly 100 free events from Sept. 23- Oct.
